The student and instructor-friendly GMPSO is a valuable teaching and learning tool.  It has been developed for learners of international business to practice what they learn in the classroom; namely conducting international research to identify the best country for international expansion and selecting the most appropriate foreign market entry strategy, among others.  It dovetails well with the objectives of an introductory international business course, as demonstrated by the following comments of learners.

“I was not sure how the GMPSO was going to be at the beginning of the project, but as time went on and we got working I found it to be a great learning opportunity for learning about taking companies international. Also, it aligned very well with the IBUS-380 (Principles of International Business) class.”

“I really enjoyed it, I learned a lot about how a business works internationally and the SWOT analysis of a company in an industry. Overall, it was well worth it.”

“great hands on experiment.”

Turgut Guvenli

Professor of International Business

Minnesota State University - Mankato

I have been using the GMPSO software for many years and it is with great delight that I see the 4th edition available. Based on our class experience with the GMPSO , I would not hesitate to recommend it to any lecturers who are willing to make their classes more practical, innovative, relevant and engaging, in order to prepare students capable to deliver real case project solutions to their future or current employers. In fact, the GMPSO software is so well structured and based on a very solid theoretical framework that we have to adopt and use it as the basis for our International Strategic Management course which is part of MBA and MSc in International Business programmes.

Emanuel Gomes

Associate Professor Nova School of Business and Economics (Portugal). Previously, he was the Deputy Head of the Strategy and International Business department at the University of Birmingham, Birmingh

Universidade Nova

GMPSO has contributed to the structure, effectiveness and student satisfaction of my IB course for six years. The project brings the real world into the classroom and encourages students not only to do academic research but to network with professionals. Students who want relevant and real learning enjoy the GMPSO journey.

Todd Friends

Assistant Professor of IB & Management

Whitworth University

I’ve been using GMPSO in my class of International Marketing since 2006. This interesting online software has remarkably evolved and I consider it as the right tool for applying strategic marketing decisions. One thing I am sure of is that students are learning something meaningful and applicable to life beyond the classroom.

Nizar Souiden

Professor of International Business

Laval University

I have recently used GMPSO and have welcomed the improvements made to the earlier versions. These improvements enable users to save Money, Effort, Time and Stress (METS). The excellent graphical representations are also worth a mention as in previous versions users had to create their own. From a user’s perspective it is extremely helpful to have these created for you. When applied correctly, GMPSO provides decision makers with outcomes based on facts rather than guess work or gut feelings. I would recommend the GMPSO to senior executives as an essential part of their business toolkit as it integrates the functionalities of all departments in bringing their products to new global markets.

Amos Anderson

C.E.O. JASS

Calumet College of St. Joseph

In my job as an officer of a Trade Promotional Organization (TPO) I try to deliver the best assistance and consultancy service in supporting local SME’s in their internationalization projects abroad.

Thanks to the GMPSO I find myself enpowered with a system that bridges the gap between theory and practice and enables me to deliver the best level of consultancy service for the SME’S.  It enables me to persue the institutional mission with the  highest degree of professionality giving me a sense of personal gratification and fullfilment.

GMPSO a brillant idea and a unique product in the scenarios of Management Systems, that gives me a sense of certainty in being able to face  the most complicated case scenarios on the field and deliver the best solutions for local SME’s!

Valerio Pacifico

Officer of Trade Promotional Organization

Rome, Italy

Valerio Pacifico

Endorsements

TPO

“Before implementing GMPSO in my class, students working off my detailed framework and formats were not going through all the steps nor using all the tools for decision making as a business manager. GMPSO organizes student research, makes them understand proper business practices. It also increases student learning of the course material and IB applications. Students are guided by modules in GMPSO to select the best global markets for their projects. The system helps students practice and enhance their analytical abilities. GMPSO provides links for secondary resources for students to easily access the relevant, reputable, and objective data. Overall, it is a very useful tool for students to conduct research and practice decision-making as if a manager. Lastly, GMPSO fits with the new generation's needs for technology-based learning.

GMPSO has enhanced and greatly improved students' international marketing projects”.

Gaye Acikdilli

Assistant Professor of Marketing, Dept. of Marketing, and International Business

The University of North Carolina at Pembroke